Our product
RunAlytics
Meta, Google, TikTok and LinkedIn on a single screen, updated every four hours. From the month’s spend down to each single ad, with a map of where people respond and, if you like, your sales alongside.
- Spend
- € 17,671
- Impressions
- 2,001,507
- Link clicks
- 35,281
- Conversions
- 1,746
Daily spend by platform
| Campaign | Spend | Clicks | Link CTR | Conv. |
|---|---|---|---|---|
| € 3,219 | 7,851 | 1.90% | 408 | |
| ||||
| Search · brand terms | € 2,830 | 3,628 | 4.60% | 294 |
| Retargeting · 7-day cart | € 2,299 | 5,608 | 1.90% | 292 |
| Spark Ads · creators | € 2,695 | 9,293 | 1.20% | 195 |
| Performance Max · catalogue | € 2,315 | 2,968 | 4.60% | 240 |
| Lead gen · purchasing managers | € 2,167 | 699 | 0.70% | 45 |
Sample data. Your dashboard shows your own campaigns.
Try switching off a platform or opening the first campaign.
Four platforms, four ways of counting a click
If you advertise on several channels, you know the drill: Meta calls “link clicks” what Google calls “clicks”, TikTok has its own dashboard, LinkedIn yet another. To find out how the month went you need four logins and an Excel file rebuilt by hand.
RunAlytics brings everything into one table, day by day and ad by ad, with metrics named the same way. It’s the same tool we use to decide where to move the budget: you see what we see, whenever you want.
- 4platforms in one table
- 4 hoursbetween updates
- 1 clickfor an Excel of the current view
- 0reports rebuilt by hand
What’s inside
HOW RUNALYTICS WORKS
01
From campaign down to each single ad
Campaigns, ad sets and ads sit in a tree that opens row by row. Under each ad you see its creative, image, video or carousel, with clicks, link clicks, CTR and conversions next to it. So the question “which video is working?” gets an answer in two clicks.
Sample data · link CTR
02
Facebook and Instagram, each on its own
The media filter separates Facebook, Instagram, Messenger and Audience Network, and groups every placement under the network it belongs to. Look at one, two or all of them together: the numbers are recalculated on the spot.
Sample data
03
Where you spend and where people respond
The Geography section puts spend and results on a map, by country and by region. Useful when you sell or run events in several areas and want to know whether the budget is going where your customers are.
- 1Piedmont
- 2Lombardy
- 3Veneto
- 4Emilia-Romagna
- 5Liguria
Sample data · share of conversions by region
04
Your campaigns next to what you sell
For events and online shops we also connect business results: registrations or sales per day, read daily from a shared sheet. Two editions compared, spend month by month and the season curve, to see how much the campaigns pushed.
Sample data · cumulative registrations, index 100 = end of previous edition
If you advertise on several channels
You run campaigns on Meta and Google, maybe TikTok or LinkedIn, and want one number to know how the week went.
If you organise events
Registrations per day and per race, editions compared, spend alongside. You can see when to push and when the season runs by itself.
If you have to report to others
Marketing, management and finance look at the same numbers. When someone needs a file, you download it from the view in front of you.
Thirty minutes, on your data
We’ll show you your campaigns the way we see them
Questions about RunAlytics
FREQUENTLY ASKED QUESTIONS
Which platforms does RunAlytics connect?
Meta (Facebook, Instagram, Messenger and Audience Network), Google Ads with YouTube, TikTok and LinkedIn. They all end up in the same table, with the same names for the same metrics.
How often is the data updated?
Syncing runs every four hours and always re-reads the last few days, because platforms also attribute conversions after the fact. Registrations and sales from a sheet are updated once a day.
Can I give my team access?
Yes. We create the users with the password you choose, and each person only sees the clients they are linked to. No email invitations to accept.
Can I take the data out?
With one click you export the view you are looking at to Excel, with the same filters and the same period. Ready to share in a meeting or with finance.
Is it a separate service?
RunAlytics was built for the clients whose campaigns we manage: it’s how we show you what happens to your money, every day and not just in the end-of-month report. If you are interested, let’s talk and we’ll show you your dashboard on your own data.