Nine on the start line
Strategy, content, social media, campaigns, SEO, design and sales. In Corso Valdocco everyone runs their own leg and the baton changes hands every day, often in front of the coffee machine.
Hover over a face: they’ll introduce themselves.Tap a face to see who they are.
Starting order
THE STARTING LIST
There’s no account manager passing requests along here. The person who answers you is the one who writes the strategy, sets up the campaigns or designs the graphics, and tells you at the end of the month how it went. Here’s who you’ll find, bib by bib.
DIGITAL RUNNER · TORINO
01
9 BIBS · SINCE 2024
BIB 01
Alessandro Papa
CEO and founder
Almost twenty years in digital, a degree from the University of Turin and, in 2024, the idea of opening an agency of his own. He looks after client strategy, data and automation and artificial intelligence projects, Conversly included, and teaches marketing on ASO Facile’s courses. He runs along the Po and watches wrestling. He swears both passions teach you a lot about consistency and showmanship.
Call when you need to decide where to start and how much to invest, or you want to bring artificial intelligence into your company’s everyday work.
BIB 02
Liliya Hancharyk
Content strategist & creator
Born in Minsk and in Turin for more than ten years, she speaks five languages: Belarusian, Russian, English, Spanish and Italian. Before Digital Runner she spent six years in international affiliate marketing, covering markets from Germany to Latin America. Today she plans, writes, shoots and edits content, always with an eye on the numbers, together with Giada Luna and Claudia in the vertical video team.
Call when you need short videos and social content that people actually watch, possibly in more than one language.
BIB 03
Giada Luna Giallombardo
Content strategist
She trained at the Scuola Holden, wrote copy for agencies and production companies and spent three years running communication and marketing for IED Turin. Here she builds editorial plans that hold up after the first month: topics, formats, tone of voice and calendar. With Liliya and Claudia she plans, writes, shoots and edits clients’ vertical videos. And you can tell how much she cares about words.
Call when you don’t know what to say, to whom and how often, or your tone of voice changes with every post.
BIB 04
Claudia Guastella
Social media manager
She studied at the Accademia Albertina di Belle Arti and spent years on the social media of beer and food brands, from Metzger to large restaurant chains. At Digital Runner she manages several clients’ profiles, from the Verona Run Marathon to Base Running’s races and CSA’s shower enclosures. She handles the calendar, publishing and community, plans, shoots and edits vertical videos with Liliya and Giada Luna, and checks the numbers every week.
Call when your profiles have gone quiet, you post without a plan or you don’t know how to reply to comments and messages.
BIB 05
Gaetano Tantimonaco
Paid Media Specialist
Once a social media manager, now an all-round paid and SEO specialist. A degree in Bologna, then copy and social media for agencies and companies, and years at Delfin Industrial launching the group’s websites. Today he runs campaigns on Google, Meta, LinkedIn, TikTok and even Spotify. Why Digital Runner? An office ten minutes from home, room to grow and a great team: need we say more?
Call when you spend on campaigns and don’t know what you get back, or you want to start advertising without burning your budget.
BIB 06
Milica Subotic
SEO & data analyst
She studied at the University of Trieste and holds the SEOZoom Professional certification. Since 2025 she has looked after clients’ Google rankings and the data needed to measure them: keyword research, content, WordPress sites and reports you can read without a dictionary. She writes a good share of our blog articles and, when needed, also works on campaigns, newsletters and graphics.
Call when your website can’t be found on Google, you want to appear in ChatGPT’s and other AI answers, or you don’t trust the numbers you read.
BIB 07
Federico Sucato
Sales manager
Born in Turin, he started at Ferrero as a junior brand manager, then spent years in business development, including in the Principality of Monaco. Before joining the agency he was in Lisbon, working on Meta and TikTok campaigns. He is often the first voice you hear when you call us. He listens to where you are starting from, brings the right people to the table and gives you a clear quote.
Call when you want to understand costs, timings and who will look after you before you decide.
BIB 08
Marika Baresi
Art director
She trained at the Politecnico di Torino and has been at Digital Runner since 2024, where she leads the design side. She decides how a project presents itself. Identity, campaigns, website and social media must look like the same brand, and she keeps things on course from the idea to the final file.
Call when your brand looks different on every channel, or you are about to launch a campaign that needs to get noticed.
BIB 09
Silvia Scala
Graphic designer
Ten years at ABC Interactive in Turin, from intern to art director, working on packaging, brands and visual identities. At Digital Runner she designs graphics for social media and campaigns, printed materials and web pages, including the website you are looking at. If a button is just the right yellow, she is the one to thank.
Call when you need graphics for social media and campaigns, packaging, a website to design or materials for an event.
00BIB 00 · THE YOUNGEST ON THE TEAM
Massimiliano “Max”
Mascot and head of morale
The youngest member of the team, just arrived and still on probation. He has never launched a campaign or written a post, but he has already worked out how agency life goes: sunglasses, unshakeable calm and a break every three hours. He follows most meetings with his eyes closed.
Call when the call drags on and you need someone who listens to everything without ever interrupting.
Not sure who to write to?
TELL US WHAT’S WRONG,
WE’LL TELL YOU WHO TO CALL
The tenth bib
All that’s missing is your project
On a call or at Corso Valdocco 2 in Turin: tell us where you are starting from and we’ll tell you honestly who on our team can help, and whether now is the right time.